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Radio & Television Personality Broadcaster

Career Highlights

  • Different careers in a broadcasting
  • World news to local sports
  • Requires a strong vocal presence
  • Knows how to listen

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Career Summary

In 1920 KDKA, a Pittsburgh Westinghouse radio station transmitted the first commercial radio broadcast. But it wasn’t until New York radio station WJZ made broadcasting history when it used a live studio audience for the first time for a show called The Perfect Fool on February 19, 1922. There are different careers in a broadcasting and no two jobs will ever be the same.

As technology advanced, the entertainment of the technology age saw the birth of XM Radio. A satellite radio service managed by News Corporation's DirecTV, General Motors, American Honda, Hughes Electronics, and several private investment groups offering online stations, home theater and auto systems and programming for Direct TV.

From world news to local high school sports, broadcasting generally encompasses any audio or visual programming that is distributed to an audience, in hopes that the audience listeners will listen to the program’s commercial sponsors and become customers. This can be through television, radio or in online podcasts. Different programs and stations usually specialize in one area such as news, entertainment or business industry.

Many successful online / on air broadcasters get their start doing administrative and ‘behind the scenes’ career opportunities and by searching for intern opportunities after graduation. Some of the entry level career opportunities can include:

  • Copy Writer - Writes commercial and promotional material to support the station's sales, marketing and promotional efforts.
  • Sales Support - Supports the sales and managers by handling much of the office work, including drafting proposals.
  • News Gathering - They assist reporters to create a fulfilling news story to produce live, on-scene coverage or as a piece between commercials and music for on air radio DJs.
  • Promotions Assistants – Helps promote the station's image, programs and activities at locations other than the radio station.

Becoming an on air personality broadcaster (aka a DJ) requires a strong vocal presence, a willingness to work unusual hours and the flexibility to relocate. A new radio broadcaster is often assigned to overnight or weekend shifts at first. Demonstrating a path to turn an unpopular hour segment into a successful one can help you secure better career opportunities in the future.

On air personality broadcaster have excellent time management and an ability to connect with people. They are able to give their opinion but listen to others that may not agree with theirs. They can debate without arguing and make it entertaining.

Your best resources for success is by gaining a hobbyist level of knowledge on a variety of interesting topics. Demonstrate your knowledge and an excellent speaking voice when opportunities arrive. But learn to be a listener and not just someone who likes to hear themselves talk.

Salary

$40000*

Education

Requires a degree in:

  • Broadcasting
  • Audio Production
  • Internet Programming

Career Skills

  • Listening
  • Excellent speaking voice
  • Can talk about several subjects
  • Promote sponsor products effectively
  • Can talk to a variety of people

Additional Information

References

Comments

  1. Entertainment

    I'm 18 years of age and I'm in love with design. I like anything that deals with entertainment and desinging. Acting is apart of me and I would love to be infront of the cameras. I also like to speak out so that i can help people and learn about peolpe. I wuold love for some assistanse from any one that can help me in this line of job. You may contact at 8439067.

  2. MR

    I AM 22 YEARS OLD AND CURRENTLY IM DOING MY SECOND LEVEL IN BA IN MEDIA STUDIES WITH THE UNIVERSITY OF LIMPOPO TURFLOOP CAMPUS. I WOULD LIKE TO FOCUS ON THE RADIO TELEVISION PERSONALITY BROADCASTER AS MY CARREER

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*Salary ranges based on location, experience, and demand. This number represents a rough nation-wide average.